YouTube Policy Guide

YouTube monetization rules explained

To earn money on YouTube, creators must follow strict rules and policies under the YouTube Partner Program (YPP).

Core monetization rules

  • • Follow YouTube channel monetization policies
  • • Follow community guidelines
  • • Have no active strikes
  • • Enable 2-step verification
  • • Live in a country where YPP is available

Original content required

Reused or duplicated content may not be eligible for monetization. You must create original, valuable content.

Advertiser-friendly content

Content must follow advertiser-friendly guidelines to generate ad revenue.

No misleading behavior

Clickbait, spam, or deceptive practices can lead to demonetization.

Consistent compliance

Even after approval, channels must continue following all policies to stay monetized.

Common questions

Can you lose monetization?
Yes, channels can be demonetized if they violate YouTube policies.

How often does YouTube review channels?
YouTube continuously reviews channels to ensure compliance.

Check any channel

Use the checker to estimate whether a channel follows monetization rules.